creative director and design strategist
With over 19 years of experience working at the intersection of product, brand, and social impact at purpose-driven companies, award-winning nonprofits, Fortune 500 retailers, and breakthrough startups.
Helping brands and their leaders create insight and impact-driven creative strategies, campaigns, and initiatives that support thoughtful product creation and storytelling.
projects
Expertise
and services
I lead brands through the development of creative strategies that align with brand mission and values.
- Research and insights
- Identifying impact-driven market opportunities
I lead brands through the development of impact-driven initiatives that support culturally sensitive and thoughtful product and storytelling; creating partnerships that foster connections and build trust to celebrate and strengthen community and enable authentic brand storytelling.
- Responsible material sourcing
- Artisan and artist collaborations
- Product development
I help brands create insight-driven creative strategies, seasonal campaigns, and design driven solutions that tell stories of culture, impact and craftsmanship.
- Creative campaign strategy
- Campaign art direction
- Digital + ecomm design
- Photo shoot production